Refresh Events

Refresh Events encourages collaborative partnerships, fosters education at all skill levels and creates networking opportunities within the Toronto interactive community.

Archive for July 2009

HootSuite 2.0 Launch – Social Media Fail?

Thursday, July 30th, 2009 | By: Justin Kozuch

Earlier today, HootSuite launched the new version of their site.

However, early access to the public beta could only be granted if you authorized the sending out of a tweet, which resulted in the Twittersphere looking something like this:

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HootSuite 2.0: A Walkthrough (Part 1)

Thursday, July 30th, 2009 | By: Justin Kozuch

HootSuite 2.0 is out and it’s boasting a TON of great features. Let’s take a look at what’s new:

The New HootSuite UI

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Event Fatigue in Toronto

Thursday, July 30th, 2009 | By: Justin Kozuch

Yesterday afternoon, I had the pleasure of Saul Colt’s company over lunch, and we discussed various ways to monetize business and create a community around content. The conversation drifted towards the number of events that are being curated in the city of Toronto. I’d like to talk about how the conversation went and some thoughts that I have on this topic.

Before I go any further, I’d like to give credit to Saul Colt, as it was his insights that formulated the basis for this post.

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Video: Refresh Events @ NetChangeWeek

Wednesday, July 29th, 2009 | By: Justin Kozuch

On June 11th, Refresh Events hosted an evening event at the MaRS Discovery District, in conjunction with NetChangeWeek. We had 4 incredible speakers with great stories and great insights, who spoke on various topics like the future of the Internet and social gaming applications for mobile.

We’d like to send a BIG thanks to the SIG @ MaRS team for posting video footage of our event:

Craig Heintzman, World Wide Web Foundation (Keynote)

Darius Bashar, Daily Challenge

Evelyn So, Noesium Consulting


Jeson Patel, socialDeck

Check out the SiG @ MaRS channel on Vimeo for more great NetChangeWeek videos.

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Twitter Homepage – Love it, or leave it?

Tuesday, July 28th, 2009 | By: Justin Kozuch

A few moments ago, the team at Twitter (under the direction of Doug Bowman) unleashed the new Twitter homepage:

It’s pretty interesting (and very telling of potential future plans) that they are able to segment their trending topics into time-based buckets. This only makes apparent the computing power of the Twitter API. The prominence of search has us thinking that Twitter is going in a new direction. It’s not just about conversations and connections anymore. We dare say: Twitter Search vs. Google Search? Round 1 of the battle has begun. The question is, who will be the real winner, and how will the battle be fought?

If you were the Creative Director at Twitter, in what direction would you have steered the design the home page? What would you have kept, and/or what you would you have added (or removed) to improve the user experience?

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