Refresh Events - Toronto Interactive Media Usergroup

Refresh Events encourages collaborative partnerships, fosters education at all skill levels and creates networking opportunities within the Toronto interactive media industry.

Posts Tagged ‘crowdsourcing’

DoritosGuru - An Interview with Tony Matta

Yesterday, we sat down with Tony Matta, Vice President Marketing at Frito Lay Canada (http://www.fritolay.ca/). We spoke about crowdsourcing product development, reconnecting with customers and the use of social media as part of the DoritosGuru Campaign (http://www.doritosguru.ca/).

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